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Newport fights FDA ban to continue marketing menthol cigarettes to African Americans
Among the company’s tactics: buying up a host of menthol-bashing Internet domain names, including MentholKillsMinorities.com, MentholAddictsYouth.com and FDAMustBanMenthol.com.
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Burger King plans to drop it’s African American and Hispanic ad agencies
The changes are indicative of a trend that has accelerated as younger consumers, who are often less likely to use traditional labels of race and ethnicity, have become more of a force in the consumer marketplace.
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Marketing: Get on Then Put Yourself On!
Spotted on Roundup Russy’s Blog While we were in L.A. @ “The Foxxhole” Sirius Radio Show with Co-host and SU alum, Lavell Crump bka David Banner, he said something that stayed with me..